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Updated: Friday, April 25, 2025

Navigating the College Cost Discussion: A Parents’ Guide

While the college search process is an exciting time for your child, the financial aspect may leave you feeling stressed and anxious. It’s crucial to discuss college costs and budgeting openly and honestly with your college-bound child early in the process. This ensures everyone in the family is on the same page financially and helps your student feel confident and supported in their educational choices.

Do the Research

To have a productive conversation, parents (and students!) need to understand the various aspects of college financial planning. The time to start is well before your student starts working on their applications. In fact, this discussion should inform your student’s choices about which colleges they may want to attend.

Start by exploring these key areas together:

Financial Aid

Familiarize yourself with the Free Application for Federal Student Aid (FAFSA) website. This is the gateway to federal financial aid, including grants, loans, and work-study programs. It’s essential to understand what kind of financial aid your student is eligible for, particularly their Student Aid Index (SAI) — formerly known as the Expected Family Contribution (EFC).

It’s also important to investigate the College Scholarship Service (CSS) Profile administered by the College Board. It’s an additional financial aid application that many students submit alongside the FAFSA. The CSS Profile is used by hundreds of colleges, universities, and scholarship programs — primarily private and often more selective institutions — to determine a student’s eligibility for their institutional (nonfederal) aid. The CSS Profile aims to get a comprehensive understanding of your family’s ability to contribute to college costs, often taking a more holistic view than the FAFSA’s formula.

Actual College Costs vs. Sticker Price

Don’t rely solely on a school’s advertised “sticker price” — families rarely ever pay the full amount for tuition, board, and fees. Encourage your student to use the net price calculator available on most college and university websites. This tool provides a more realistic estimate of what your family can expect to pay after potential grant and scholarship aid. Understanding how actual costs vary significantly between institutions is a critical step toward finding colleges that are a good financial fit.

Be Honest and Transparent About Finances

It’s natural to want to shield your student from any concerns you have about paying for college but having an open dialogue builds trust and helps manage expectations. First, have a genuine conversation about your family’s savings, income, and what you can realistically contribute toward your student’s college education. Explain how much you have saved, what types of federal aid your student might qualify for, and how your family will bridge any potential gaps.

Next, review all the funding possibilities together:

  • Scholarships: Need-based, merit-based, or specialty.
  • Institutional aid offered by colleges and universities.
  • Federal and private student loans.
  • State-awarded aid.
  • GI Bill, if applicable.
  • Work-study programs.
  • Additional employment opportunities.

Help your student identify actionable steps they can take to explore these options.

Be upfront about any limitations or expectations regarding financial contributions. This allows your student to consider affordability as a key factor when identifying schools to add to their balanced college list.

Encourage an Open Mind and Flexible Choices

Encourage your student to consider all their options and avoid having their heart set on just one school. Oftentimes, their ideal college isn’t the one with the most prestige or a high ranking but one that meets all their needs academically, socially, and financially.

These tips can help your student understand and assess all the options available to them:

  • Use tools, such as College Navigator and net price calculators to compare costs and financial aid packages at different colleges and universities.
  • Explore the possibility of starting at a more affordable institution, like a community college, before transferring to a four-year school. Discuss the potential cost savings in addition to any academic pathways or articulation agreements that will make the transfer process easier.

Make It a Team Effort

Paying for college is a team effort, and you can empower your student to take an active role in managing the costs. Make it clear that you are in this together and work to create a financial plan that gets everyone involved.

  • Encourage your student to search a scholarship database, like the one at BigFuture, to find and apply for appropriate opportunities. Emphasize the importance of meeting deadlines and tailoring each application.
  • Educate them about the different types of federal and private loans — if loans are necessary — as well as interest rates and repayment terms so they can learn responsible borrowing and the impact college loans can have on their financial future.
  • Help them develop basic budgeting skills to ensure they can cover other expenses that come up in college, such as books, food, fees for club activities and events, and personal spending.

College affordability looks different for everyone. But regardless of your ability to pay for college, understanding all your options and having an open and honest financial talk as a family is the best way to ensure everyone has clarity and confidence. It also sets an example for your student, helping them develop financial literacy that will serve them well in college and beyond.

Seek Expert Guidance

College admissions can be overwhelming enough, but adding the financial aid process onto it can make it even more stressful. If you want to maximize your student’s college admissions chances and financial aid opportunities, our team of college admissions counselors and financial aid experts can answer your family’s questions and offer guidance tailored to your specific needs.

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